GOSF Day 1: Google puts up a Great Show

After 2 years of infancy and teething problems, the Great Online Shopping Festival made a striking entry, entirely worthy of its name, this year. If shoppers harbored any speculations around this one, they were wiped out within hours of the dawn of GOSF Day 1.

Going by the traffic analysis of theGOSF.com, the top 5 merchants which performed exceedingly well on the opening day of GOSF were Jabong, Shopclues, Snapdeal, Amazon India and PayTM. The traffic had reached its highest peak as early as 10 in the morning and held steady for next 2 hours. Despite unprecedented number of visitors, none of the merchant sites went down.

The Rs 299 Corner, was the hands down winner in the deluge of crazy offers, and going by the inquiries and conversions on theGOSF.com, it is going to maintain this position for the next two days. Here, shoppers can lay their hands on clothes, shoes, watches, kitchenware, home d├ęcor items and much more just at Rs 299. In fact, ticketgoose.com is offering bus tickets between 14 most favored destinations like Mumbai-Pune at this measly price. Dineout is also offering food and drinks at some of the posh food-joints in major metro cities at the same rate.

As expected the fashion and electronics categories are the frontrunners with discounts going higher than 50% on most online stores. While Jabong is hosting a flat 90% sale at 12 p.m. on each day, Amazon has announced 70% sale on its Vero Moda collection. There is also the Buy1Get1 Free offer across all categories on Limeroad, while Snapdeal is offering the same deal on its ethnic wear collection. Some of the craziest discounts were and are found to be on mobile phones and earphones. While Shopclues had put up the iPhone 6 for Rs 26,750 yesterday, Amazon India is offering MIcromax Canvas A1 at a kickass price of Rs 5,999. Among mobile accessories, earphones led the race, with Snapdeal giving up to 60% off and Amazon giving up to 50% off.

Food and Dining category also saw a huge leap with Foodpanda offering 35% to 50% discounts, Justeat giving flat 40% off and Dineout giving up to 70% off on its dining deals. The travel section was not to be left behind as GOSF 2014 customers saw Jet Airways offering flat 20% off on flight tickets and goibibo giving flat 55% off on domestic and international hotel bookings.

With such a smashing beginning, GOSF 2014 has sure raised expectations and ensured number of repeated visits for the next 2 days.

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